Special insight on Social media influences that can help you take a decision on collaboration with influencers

The evolution and growth of online business since digitization, has witnessed a great surge. The use of social media platforms has also simply grown manifolds. Today, the entire internet landscape has completely transformed with the increase in use of social media platforms. Online social media platforms like Facebook, Twitter, Instagram are seen as the best influencer marketing platform in India for online business. However, in spite of it being the largest influencer tool, they only amount to 10-15% of the digital advertising spending. Today, in this article we have shared some useful insight on social media influences that can assist you in the decision making of collaboration with digital influencers in India.

Significant influence on the purchaser-

Social media surely ranks in the top 4 list of the best influencer tools in India. With growing number of users online, the use of social media for advertising and influencing the purchaser’s decision has also grown significantly. So, probably hiring social media influencers in India is one of the best ways of alluring clients towards your business.

Builds brand image like no other-

When it comes to advertising or marketing of a product, brand or business, social media surely tops the choice for many reasons. Right from it being affordable to being an effective tool, social media platforms for marketing is the best option. While Facebook, Twitter and YouTube are top social media influencers others fall below the 50% range. So, statistically speaking the choice of collaborating with social media influencers in India seems to add value to the digital marketing strategy of business.

Growing business and brands on social media-

Social media influencers have greatly contributed to the growth of business and brand building. Advertising, posting and blogging on social media platforms allures a lot of potential clients towards business. Most of the brands today have a presence in social media platforms and nearly over a half of these brands have earned their reputation and client base online, through social media marketing. So, hiring the best influencer agency in India for building a strong brand identity shall be the right decision or business marketing strategy. Having these agencies by your side will help achieve marketing targets like increased number of followers, tweets, retweets, comments likes and web traffic to your online business.

Text bloggers are the next in run after social media influencer-

Despite witnessing a sharp rise in the use of multi-media, text is still considered the top most form of communication media and influencer. The power and reach of blog writing are something that cannot be underestimated. It is probably one of the best ways to be heard on an online platform with having the most amount of reach to the audience.  

Social media platforms like Facebook and Twitter dominates the influencers board

Online influencers have realised that to be heard or to simply communicate online, having social media presence on platforms like Facebook, Instagram, Twitter is mandatory. These platforms top the list for creating a buzz online in the digital world and generates the most number of referrals, shares and likes in the industry. With maximum sponsored ads, content, product reviews and brand content output on social media, digital influencers in India surely know how to rule the online marketing industry as brand influencers.