Friday, April 30, 2021

What makes a cable tray the most dynamic and adaptive cable management system?

Introduction

Cable-tray systems are designed robust and dynamic to suit any environment or industrial setup. They are equipment that comprises sections and associated fittings that form a rigid structural distribution system to support cabling within a set-up or structure. They are equipment’s often preferred over conduit and raceway systems. This is because cable trays have better accessibility and the ability to accommodate change. Having said that, in today’s article we have discussed how and why cable trays easily adapt to the changing needs for an ideal cable management system.


 

Adaptive cable management system

Easy installation and changing of cables

As mentioned earlier cable trays are the most preferred choice in the industry for cable management systems. The cable tray manufacturers design them dynamic and robust to meet any requirements of the industry. Right from being easy equipment to install, changing cables with features of simple entry or exit of the trays at any point in the system, makes it the best choice for handling complex wire channels. The open construction also helps check for enough capacity left for additional cable and also facilitates inspection of the cable and cable trays. The difference between cable trays and raceways is that raceways are generally mounted on a wall in a room where power and communications cables are terminated. But Cable trays are usually overhead or under raised floors with open wiring wherein the cables are distributed from the source to the point of use. This makes it easier to maintain and change cables when required.

Different types of cable tray

Cable tray manufacturers produced cable tray systems in different varieties based on the industry needs. These cable trays available are in the form of channel, ladder, solid-bottom, and trough. The equipment often engineered or designed will usually specify the type of cable tray that has the features to suit the project. The decision of purchasing a specific cable tray depends on the project.

Size and weight of cable tray

In the cable try system, the design specifications usually define the width, load depth and rung spacing of the cable tray to be used. The width or height of a cable tray depends on the number, size, spacing, and weight of the cables to be placed in the tray. In general, the cable trays are available in widths from 2 to 42 inches. However, it is important to note that the load rating does not change as the width increases. So, even with six times the volume, a 36-inch wide tray cannot hold any more weight than a 6-inch-wide tray. Further, trays are available in different heights and, if the load rate permits, the cable can be piled deeper in the tray. However, it is better one limits the height and maximizes the width, to avoid the problem of cable wire build-up.

Material composition

Speaking about the material composition, cable trays are often made of corrosion-resistant metal, such as steel or aluminum. Again the most commonly used material is aluminum because it is lightweight. However, cable trays are also available in other material compositions as well depending on the installation environment.

So, no matter what the requirements are cable tray seems to be the best choice for it offers vast variety and features that most other cable management systems do not offer. This is why cable tray systems are so popular across industries and considered the most dynamic and adaptive cable management system.

Wednesday, April 28, 2021

Why should we choose a cable management system over any other wire management system?

 Introduction

Businesses looking for an economical arrangement for the messy wires must consider cable tray systems. To avoid or limit the cost incurred on the wire management system and limit the mishap caused due to the messy cables, the cable tray system is the best option. It is a cost-effective system that is best known for its various features. While selecting an effective cable management system, you should consider several factors such as its reliability, durability, and being value for money. So with this article, you will know why one should select a cable tray system over other wire management systems. Consider the following points before you plan to invest your time and money into it for your systems and infrastructure. 


 

Easy to install- Installing a cable management system that is easy to use and install should be one's top priority. This saves a lot of time, money, and efforts that you may otherwise will need to invest in setting the installment and working on it in the future. Cable trays are a system that is easy to use and install. Besides they are designed in a way that requires less maintenance which makes them the best choice for any industrial, business, or corporate setup that requires cable management.

Reliability: The system you are considering installing should be safe and reliable. The system should deliver minimum downtime. With Cable trays, these systems are not just easy to install and use but they also keep the wires safe and offer you ample storage.

Adaptability: The system should adapt to your requirements and surroundings. The product you plan to consider for installing must also be adaptable to the weather conditions of the place to avoid hazards. Having an adaptable product should be your choice for it makes it easier for you to manage and deal with cables better.

Cost-effective: This goes without saying that the cable management system you need to consider should be cost-effective. The output delivers for the cost invested on it should be much higher. The equipment must be value for money taking into account the installation, maintenance, repairs, downtime, etc. Having a product that is easy to install and requires less maintenance is preferred by most industries and this can only be achieved with the cable tray systems. They are designed robust and dynamic which makes them the best and the most preferred choice in comparison with other systems.

How does outsourced revenue management services help hotels?

 Introduction

Revenue management is an effective and proven strategy adopted by the hotel industry for optimizing revenue to improve the business's financial outcome. So, revenue management, in general, has become a necessity for the hotel industry today. However, working with the revenue management strategy requires special expertise, knowledge, analytical skills, experience, and a working knowledge of the market. So, while hotels may either have to hire a full-time revenue manager or outsource revenue management services to a third-party specialized in this area. But, hiring a full-time revenue manager requires a lot of investment in terms of dedicated resources and technology to support them to perform the role effectively. While hiring a revenue manager might be a large chain of hotels capability, but may not be prudent for an independent hotel business. The budget for hiring and retain a revenue manager works much more expensive than outsourced revenue management services. Elaborating more on this, we have covered in the article the benefits of outsourced revenue management. 


 

Advantages of Outsourcing Revenue Management

Outsourcing revenue management provides hotels several benefits. Businesses can leverage over their knowledge, technical expertise, and technology to stay ahead in the industry.  Moreover, outsourcing revenue management enhances better financial results than hiring a full-time revenue manager. Additionally, it also reduces the burden of skill retention. Explaining more on this, let us take a closer look at some of the benefits listed below in the article for a better understanding of the benefits.

Optimize Financial Results

One of the major benefits of outsourcing revenue management is that it helps optimize financial resources. When work is outsourced the business will benefit from the latest technology, expert industry knowledge, proven strategy, and the ability to analyze data and identify trends. Data like past sales figures, current bookings, information about local events, and industry information can be a treasure trove for businesses to boost their sales and generate exceptional financial results.

Optimized Financial Resources

Another huge benefit of outsourcing revenue management is that it is the most viable option to hiring a full-time revenue manager. Especially, when it comes to independent hotels working on tight budgets, outsourcing is the best option. So, with this businesses will not have to invest money in full-time managers, technology to support the process, and dedicate time and other resources to this role specifically. This further prevents related issues such as retaining costs recruitment costs and replacement costs of full-time revenue managers.

Better Focused on Business-

Hotel business isn’t easy. Running a hotel is much more complicated and tedious than one can imagine. Right from managing sales, marketing, housekeeping, staff management, hotel management, reception, running restaurants and bars, there is a lot of work that needs to be focused on for running the business successfully. With all of this, adding an additional burden of revenue management will only add to their business challenges. Therefore, outsourcing revenue management reduces the workload significantly and guarantees better results. Outsourcing simply helps businesses focus on their core expertise and effective delivery of services. This in turn helps businesses generate loyal customers.

Stay ahead in the market

Outsourcing revenue management to a third party definitely gives your business an edge in the competitive market. With the right expertise and experience, the possibility of gaining a significant advantage over competitors is huge for hotel businesses. Especially, when you collaborate with a revenue manager who has important industry or market insights that can help you in strategizing your sales and marketing. Moreover, it also provides an advantage of not having to constantly deal with full-time managers who need dedicated resources and time in supporting their roles. Even lack of revenue leading to the hiring of substandard skills working inefficiently may end up affecting business performance and sales results.

Outsourcing revenue management is definitely is a positive move for businesses if wish to achieve better sales and financial results and eliminate associated overhead costs. Moreover, collaborating with experienced professionals guarantees high- level of expertise and industry knowledge which definitely improves the chances of success.

Friday, April 23, 2021

Benefits of Remote Hotel Revenue Management

Introduction

The COVID-19 Pandemic situation has shaken lives and businesses around the globe. Especially, when it comes to the hospitality or the hotel industry, businesses have taken a huge jolt. Currently, the hotel industry is scrambling to regain their financial footing. Amid such situations, hoteliers can probably find a ray of hope with Remote Revenue Management solutions to boost their revenue and move towards higher profits. Conceptually a new strategy evolved during the time of the pandemic, remote revenue management may be unfamiliar to many. However, to educate the industry more on this we have come up with an article that explains what remote revenue management is and how it may benefit the hotel industry. We have today listed down the benefits of partnering with a remote revenue manager for outsourced revenue management services. But before that let us first understand the role of a revenue manager in general. 


 

What is the role of a hotel revenue manager?                   

A hotel revenue manager is an expert in the industry who knows how to get the ball rolling and increase revenue for the hotel industry. They identify revenue opportunities and help businesses set a clear strategy for increasing RevPAR. They have the industry knowledge and expertise to extract critical information and use it to create a strategy that increases revenue. So, partnering with a revenue manager is definitely an option a hotel business must consider, especially during such situations where the normal inflow of income is bare minimum. Given below are some good reasons why hotel businesses must consider outsource revenue management services and opt for remote revenue management.

What is Remote Revenue Management?

While revenue management refers to the strategy of focusing on selling the right room to the right client at the right moment at the right price, remote revenue management refers to the same practice of revenue management but performed remotely.

Benefits of availing remote revenue management

Given below are lesser-known facts and benefits of partnering with revenue managers and availing their remote revenue management services.

Identify new opportunities and market demand-

Maximizing revenue is all about understanding the market and evolving with it as per the new and growing demands. With situations like the pandemic hitting the industry hard, hotel businesses can only survive by adapting to the situation and this can only be done with the right amount of market analysis. A remote revenue manager will have all the data and statics of both the external market and hotel’s internal metrics to tackle such situations and suggest a breakthrough strategy for your business. Effective remote revenue management experts will identify early market trends and know-how your hotel can capitalize on-demand, and quickly implement a strategy around it. For instance, in a pandemic situation like this where the demand for dine-in and buffet services has come to a standstill, building a strategy around the take-out services is what must be planned with the revenue manager. 

Best Solutions-

Remote revenue managers know the ins and out of the industry and are trained for unexpected situations like these. Conducting a thorough analysis of your business situation and revenue-generating and maximizing capabilities, the revenue manager will suggest a solution that best fits your business, and especially in line with the current situation. They can examine the hotel’s existing technology and suggest the best solutions to drive sales. Revamping your internal booking strategies to managing the best revenue management software to rearranging technology for more profit, they can suggest the best solution for your business.

Retain Booking Revenues

Availing remote revenue management services from revenue managers can be beneficial for your business. They will know ways to boost direct sales through their own online booking engine and GDS and rely less on those OTAs that make huge profits on commissions. They will suggest the best option for your business and ensure you with profitable results.

Reach Wider Audience

Revenue managers will know how exactly businesses can reach a wider range of audiences and amplify your hotel business.  Adopting the best channels like social media, GDS, and other high traffic channels revenue managers will surely help boost conversions. The experience remote revenue management team can identify opportunities and accordingly suggest channels and help you work towards lowers the overhead expenses and labor costs during seasonal lulls. Again, on the contrary, they can help you maximize profits by reaching a larger set of audience by identifying opportunities during seasonal spikes and increase rates for higher revenue.

Thursday, April 22, 2021

Top 4 Digital Marketing Platforms You Must Focus on For Business Promotion

Businesses looking to grow their presence online must consider collaborating with social media influencer India to get the ball rolling. But while most businesses do consider it, they are often confused on which influencer marketing platforms in India should they opt for promoting their business. 


 

Well addressing this confusion we have written an article that lists out top influencer marketing platforms in India to opt for business promotion and campaigns.

1. YouTube – World’s largest digital influencer platform should definitely be a part of your marketing strategy if you wish to gain maximum visibility and traffic. With over 1billion users using the platform to view videos, YouTube influencers are in great demand for helping businesses connect with the audience. Leveraging their success and huge reach on such popular platforms, your business can surely benefit from a good collaboration with such social media influencers in India. So, we strongly recommend businesses consider using YouTube channels for the campaign.

2. Instagram- Instagram is another popular social media platform that helps in building brand engagement. Most businesses today leverage the reach and engagement of the platform via collaboration with Instagram influencers to drive brand campaign marketing initiatives. Instagram is one good platform for businesses to showcase their business offerings to clients and communicate with their audience.

3. Facebook – Facebook definitely needs no introduction. It is a huge platform for businesses to run their campaigns, engage with clients directly and gain traction for their business. Approaching a social media influencer to leverage the Facebook platform for your marketing initiative will surely boost your business online. Businesses have utilized this platform in many ways to their benefit and made huge profits with campaigns run on it.

4. The Blogger – Bloggers have traditionally been the first influencers in the digital market engaging with the audience through their informative blog posts and creating an influence on their audience.  Bloggers have continued their online reach and prominence in their traditional as well as new onto blogging platforms. Running marketing campaigns and advertising with bloggers still stands to be the best and the most popular ways to promote brands online. The power of text or written words still holds to be strong especially from the SEO perspective for gaining a better online presence. So, collaboration with the right blogger will do the magic for your business and get you the desired presence online. This why we suggest businesses consider bloggers in all their marketing strategies for promoting business.

With the constant evolution and transformation of the digital marketing landscape, updating your digital marketing strategy becomes essential.  Considering the emerging new social media platforms for business outreach is critical for your business. More so, collaborating with the right digital influencer in India and using the right platform for your marketing campaign is what matters for the success of your campaign. So, we strongly recommend businesses stay updated and continue their initiative of collaborating with new digital influencers for they will always continue to surface and bring in some new strategy for your business.

Friday, April 16, 2021

Everything you would need to know about digital influencers in India

Introduction

Digital influencers in India are people who have the power to convince their audience into believing their opinion on certain subject matters of their specific industry. The audience believes them, for they consider these influencers as experts of their field. So, businesses looking to engage with and target such an audience will require the support and expertise of digital influencers. They are the ones who have influence over their followers and the digital marketing industry identifies these influencers as experts who can help businesses reach their potential clients. Covering more on this in detail, we have today written an article that explains who these digital influencers are and why does the digital marketing and the influencer marketing industry find them to be a significant part of their industry.


 

Digital Marketing Industry Landscape-

Digital influencers also popularly known as social media influencers are today a significant part of the digital marketing industry. Today’s digital marketing landscape has completely transformed with digital or social media influencers in India being the major driving factor in capturing the fragmented client market in the industry. Unlike the traditional marketing strategy that centered around television and print media, today the marketing strategy has evolved around various digital channels, with a major focus on social media platforms like Facebook, Instagram, Twitter,  YouTube Interest to name a few. With the emergence of these new marketing channels, the industry has also come up with new marketing strategies such as using influencer marketing platforms in India to boost business promotion. Currently, we are witnessing the influencer marketing platforms as sophisticated channels to promote even brands that target a niche audience. Now that we have learnt about the current digital marketing landscape, let us understand who these digital influencers are.

Who is a digital influencer?

A digital influencer is seen as knowledgeable experts of a niche who holds the power of influencing people on a specific subject matter of their industry. They have a huge fan base of followers who trust them and their opinion on a certain matter of which they are believed to be experts.  So, the trust and relationship they build and maintain with their audience are very powerful. It is this trust that businesses are today looking to leverage for building their brands and boosting their visibility in the market. Having said that, let us understand the significance of influencer marketing in India on businesses today.

What is the significance of digital influencers in India?

Influencer marketing is one of the best ways to quickly build your brand online and raise awareness among your target audience. The beauty of influencer marketing is that the audience is already there, all you need to do is establish a win-win partnership where both parties are offering amazing value to each audience. Here are some top 5 benefits of influencer marketing strategy which make it a significant part of a business’s digital marketing plans.

1. Builds Trust- Influencers strong relationships, trust, and credibility in the industry among their fans and followers. People respect their opinion and blindly trust their recommendations. So a partnership with such influencers will help you gain the trust of your potential clients quicker than usual. This will further boost your sales and business profits.

2. Establishes Brand Awareness- Influencer marketing can greatly expand your reach and positioning online with their huge fan base or followers. Promoting your business in partnership with digital influencers in India will enable many of their followers to learn more about your brand. With this, you can enhance your online visibility and overall expand your business reach online.

3. Effectively Reach Your Target Audience

It goes without saying that with such a huge fan base of influencers you will surely benefit from reaching the right audience effectively. Partnering with the right digital influencer in India will get you direct access to an already interested group of people in your niche. So, you do not have to spend additional funds on finding a new audience.

4. Provides Value to Your Audience

Working in collaboration with an influencer of your niche will help add value to what the influencers have already been offering their fans/followers.  While the social media influencers in India are already in tune with the needs of the people they serve. This can be an opportunity for you to add value with your additional business offering, benefiting both you and the influencer. Besides you can also leverage influencer’s content for your business promotions and marketing strategy.

5. Builds Winning Partnerships

Connecting and engaging with a digital influencer in India can work out to be the best and the most powerful digital strategy for your business. In case of collaboration with international influencers, in the long run, these connections may even help you in expanding your business and your reach globally. It may also work out to be a possible joint-venture or such other opportunities for growing your business.

Monday, April 12, 2021

Everything you need to know about squint eye surgery

Introduction

Strabismus, which is also at times known as squint eyes or misalignment of the eyes is a vision disorder where both the eyes are not aligned normally. Surgery is often the last recommendation given by the squint eye specialists in Mumbai when they believe the eye conditions aren’t curable with alternate non-invasive treatments. In today’s article, we have briefly discussed on details of squint eye surgery and what to expect pre, during, and post eye surgery. But, let us first understand why is surgery recommended for some patients?


 

Need of a squint eye surgery

As mentioned earlier, squint eye surgery is often recommended when the conditions seem to be a little severe. The surgery is performed on the eye muscles to align and adjust the way the muscles rotate the eyes. This way the ophthalmologist attempts to restore the normal alignment of the eyes. This would in turn also enhance the vision, depth perception, and the overall quality of life of people. The surgery can benefit anyone be it performed on a child or an adult. There is no age bar for performing squint eye surgery on a person. A pediatric ophthalmologist in Mumbai performs surgery only at accredited eye surgical centers that are safe and hygienic. Let us move on to learn about the preparation for squint eye surgery to understand the process better.

Preparing for the squint eye surgery in Mumbai

Before Surgery:

·         The patient will have to undergo a pre-operative assessment which will involve simple tests to check whether or not they are fit to undergo the operation.

·         You will then be advised by the squint eye surgeon about the dates and time of the procedure and food and water intake restrictions before the surgery.

·         You will also be advised and given precautionary measures to be taken before the surgery.

During the surgery

·         The surgery performed by the squint eye surgeon in Mumbai is done under general anesthesia.

·         Local anesthetic eye drops are used to numb the eye and the surgery on the muscles is accordingly performed.

·         Again the procedure of surgery often takes less than an hour.

·          It is also important to note that the person on whom the surgery is performed will be discharged on the very same day.

Post-surgery

·         It can take several weeks to fully recover from squint surgery.

·         Your doctor will advise you about the care to be taken post the surgery for a quick recovery.

·         Generally, patients are allowed to read or watch TV and carry out other daily activities as soon as they feel comfortable.

·         However, there would be certain activities that the doctor may ask the patients to avoid for a few days or for some time. This would include

o   Not to drive for at least a day or two or for longer if you have double vision

o   Keep away soap or shampoo from entering your eyes when washing your face

o   One may be asked to avoid sports like swimming for two to four weeks.

o   Avoid using make-up close to the eyes for a few weeks.

o   The child shouldn’t play in the sand or use face paint for few weeks

o   Avoid using contact lenses for the eyes or consult with your doctor on the same.

While these are some of the most common advice offered by a most squint eye surgeon in Mumbai, there would be other sets of advice too that the doctor may recommend.